Tuesday 5 September 2017

What happens when google knows you're depressed?


"Google users should consider the potential damage the search engine's new depression questionnaire could do to their digital profile in the eyes of insurers and employers."

"The knowledge graph reassures the user “No individual data linking you to your answers will be used by Google without your consent. Some anonymised data may be used in aggregate to improve your experience.” In mental health, an area too often overlooked, we can be too quick to ignore the potential for damage in the seemingly beneficent actions of those in power. Data allows you to make models and models shape decisions. If you successfully turn a thing into data you can turn it into a commodity. These questionnaires, given with consent, may allow Google to confirm its hunches about who is and isn’t depressed"

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